Fragrance Trends & Business Tips
How to Test a New Fragrance Oil Before Making a Full Candle Batch
The best way to test a new fragrance oil before making a full candle batch is to make a small candle using your exact wax, wick, jar, and planned fragrance...
What Is Candle Cure Time and How Does It Affect Fragrance Performance?
Candle cure time is the period after a candle has hardened when the wax and fragrance oil continue settling into a stable finished product. Giving a candle enough time to...
Why Does the Same Fragrance Smell Different in Soy Wax vs. Paraffin?
The same fragrance smells different in soy wax versus paraffin because the wax changes how fragrance molecules are held, heated, and released into the air. Soy often produces a softer,...
Getting Ready for Fall Candle Season? How to Choose Fragrance Oils Customers Actually Want
To choose fall candle fragrance oils customers actually want, start with scents that feel familiar enough to create an immediate seasonal connection, then add one or two distinctive options that...